Osamu Yokonami is a photographer based in Japan who does mostly advertising work. The work I chose that I really like from him is not his advertising but his series stuff. I have no idea what they mean or represent because well his website is in japanese which makes it a little difficult to read. What attracted me to his photographs was the lighting and color. All of his images seem too have a tint of blue, and I dont know how to explain but I like it. The photos are all also muted. It's the lighting and the non-saturation of colors that I would use for my own photos.  He is direct when he shoots and where he crops is always for the best.